Ringing up sales, generating revenue, boosting profits! No matter how you say it, the bottom-line in business is to beef up the bottom-line! One easy way to do that, is to provide your customers with easier ways to pay for products and/or services by partnering with a merchant account provider.
As a facilitator between your business and the banks that issue credit & debit cards, a merchant account provider essentially allows you to securely accept electronic payments that have become so popular with consumers. It has become a necessity for most businesses in the 21st Century, and with the recent health crisis involving COVID-19, it is also seen as a safer alternative to handling cash that has been handled by an unknown amount of people. Customers only need to swipe or insert their credit or debit card, or tap the payment card near a point-of-sale terminal equipped with “contactless RFID technology.” Ideal for in-store sales, a merchant account also allows you to accept payments over the telephone for curbside pick-up, delivery or shipping, as well as for online shopping, bill payment and account management.
But that’s just the start! By allowing customers the ability to use credit or debit cards, they are more likely to make large or impulse purchases which will increase revenue. Authorization only takes a few seconds with funding taking place within 1 to 2 business days. That’s a lot easier and safer than trudging to the bank with cash and check deposits. Not to mention a lot quicker than invoicing customers, then waiting for post office delivery or worse yet, dunning the inevitable customer who claims “the check is in the mail.” Also, if you provide regular service to the same client on a set schedule, you can set up their credit card for automatic payments.
Once you partner with a Merchant Account Provider, you will quickly see how much easier it is to achieve more sales, but as an added benefit, you are sure to appreciate how much easier it is to manage your money. With all payments recorded in exact amounts, you can use additional software applications in your merchant account system to calculate earnings, gross income and daily profits. This will streamline your business and allow you to manage your cash flow more efficiently, which is also good for your bottomline.
With that said, we know some business-owners have been hesitant to move away from a “cash only policy” because they worry the fees attached will eat into their profits. However, most businesses that switch over to a merchant account see a substantial increase in sales volume that easily justifies the small percentage they pay in processing fees. You know the old adage, “You have to spend money to make money.” Why not spend a little, to earn a lot?
At Card Connect Gold Coast, we believe the sooner you accept electronic payments, the sooner your products and services will become available to more people for more sales and more profits. We offer credit & debit card processing to merchants of various sizes and industries, and are always looking for every opportunity to help our clients obtain more value from each transaction. Merchant accounts, credit card processing, universal commerce, point-of-sale (POS), payment processing, we do it all. Contact us online or by phone at (800) 823-2131.